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Wednesday, August 4, 2010
Sunday, August 1, 2010
Movie trailers
This just in from the moderator:
Movie trailers (as opposed to TV versions) can be two minutes but are often considerably longer. Two minutes is a recommended minimum but the primary focus should be on the quality and sufficiency of the product as an effective movie trailer, particularly its observance of the conventions of trailers and their narrative structure, its inclusion of expected ingredients and its effectiveness at:
- reflecting the type, mood, tone, emotional focus etc of the full feature or documentary
- highlighting key conflicts or dramatic moments
- not revealing the outcomes
- engaging the target audience interest
- providing essential information such as when it will screen, ratings, producer, director, key cast members, production companies etc
- promoting ticket sales etc.
Movie trailers (as opposed to TV versions) can be two minutes but are often considerably longer. Two minutes is a recommended minimum but the primary focus should be on the quality and sufficiency of the product as an effective movie trailer, particularly its observance of the conventions of trailers and their narrative structure, its inclusion of expected ingredients and its effectiveness at:
- reflecting the type, mood, tone, emotional focus etc of the full feature or documentary
- highlighting key conflicts or dramatic moments
- not revealing the outcomes
- engaging the target audience interest
- providing essential information such as when it will screen, ratings, producer, director, key cast members, production companies etc
- promoting ticket sales etc.
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